“Through the Lens of an Artist”

Celebrate the birthplace of the modern cowboy and the fantastic exhibition Vaqueros de la Cruz del Diablo as the Briscoe closes out this intimate view into the world of the Norteño cowboys and their way of life with celebrated photographer Werner Segarra. Guest moderator and photographer Joel Salcido and Segarra delve into the photography process behind Vaqueros de la Cruz del Diablo during a special Artist Talk. Following the talk, both artists will be signing their respective books, “Vaqueros de la Cruz del Diablo” and Salcido’s “Spirit of Tequila”, based on his series, “Aliento A Tequila”, a photographic exhibit that captures images of distilleries and artisanal tequileras, of course, the agave farmers themselves.

Salcido’s poetic vision and depth is rooted in more than 20 years of national and international photojournalism experience both in Latin America and Europe. His visual sensitivity and trust manage to capture the life and voice of his subjects whether in fine art, portrait or nature photography. A regular contributor to publications like “USA Today”, “Texas Highways Magazine” and “Texas Monthly”, his fine art photographs are in the permanent collections of institutions and museums like the Harry Ransom Humanities Center, the Witliff Gallery of Southwestern and Mexican Photography and the El Paso Museum of Art.